Luruk-In is an Australian Aboriginal art business founded by Aimee McCartney, a proud Taungurung, Wotjobaluk, Wemba Wemba, and Boon Wurrung woman. Born and raised on Wurundjeri Country in Naarm (Melbourne), Aimee grew up in the northern suburbs of Melbourne and now resides on Gunaikurnai Country in Victoria.
Aimee’s upbringing was deeply rooted in family and culture. Growing up as part of a large family, she was always surrounded by brothers, sisters, cousins, aunties, and uncles. Culture was ever-present in her life through dance, weaving, painting, and singing - and became a vital part of how she expressed herself. This connection to her heritage has continued to shape her identity and her work in the creative space.